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Product demos can quickly and concisely show a product being used for its intended purpose. Unlike a printed brochure or sales sheet, a multimedia product demo takes the viewer by the hand and leads them through the installation process often in a real world setting. Video lends credibility to the demo, while 2D and 3D animation, motion graphics, voice narration and music provide additional clues on the optimal way to use the product at hand.

The popularity of YouTube along with hundreds of other sites that feature video, 2D and 3D animation as their primary communications method are poised to increase dramatically in the future.  You can lead or follow, but their is no doubt that your web site will need high quality product demos that allow your customers and prospects to see just what makes your product different from the competition.

 




Polyfoam Gun Rotation

Polyfoam Gun Rotation
For the introduction of the Polyfoam Products mixing gun the company needed a way to show the gun from all angles. Epic began by modeling the gun, adding texture, lighting, then rotating it 360 degrees. We later used this model to demonstrate how to take the gun apart for cleaning.


Hydrosep

Hydrosep
When an oil well is young, a great deal of fluid coming out of the formation is oil. As it ages, oil production is reduced and additional amounts of water are produced by the pumping action of the well. If this "oily water" is brought to the surface, the oil and water must be separated. The oil is pumped into a storage tank, and the water is returned to the formation. The Centrilift division of Baker Hughes developed a unique pumping technology that seperates oil for water down hole in the formation. In fact, they developed three pumping systems to accomplish this. In this animation, we see those three Hydrosep systems in use. This animation was created for an English speaking audience, and later translated into Spanish for use in South America.


Crown Castle Optishare Services

Crown Castle Optishare Services
Crown Castle is the nation's largest provider of shared antenna services. To introduce their Optishare Smart Share Antenna Service, we created a multimedia presentation that was used at both trade shows and for a direct mail campaign. This five minute piece demonstrate the key features and benefits of their high density networks for their wireless carrier customers.


BJ Services - Deepcom Product Demo

BJ Services - Deepcom Product Demo
How do you demonstrate a product that works at the microscopic level? 2D animation is great way to explain a complicated concept, and illustrate it in a way that even the layman can understand. BJ Services had us create an animation to show their DeepCon product in action. Here you can see how stress corrosion cracking causes metal failure in a well bore.


Baker Hughes FPSO Ship Animation

Baker Hughes FPSO Ship Animation

Baker Hughes needed an effective way to show a prospective client how their Process Equipment could be installed on an existing ship that would be converted to a working FPSO. Epic began by building a model of the ship, then doing a fly around to show the footprint of each process unit. As the camera moves around the front of the boat, we remove the "skin" of the ship to show the various process units below deck.



Baja Speed Boat Animation

Baja Speed Boat Animation

When working with a complex product it is often helpful to understand the key components and how they come together to make the final assembly. In this animation, we begin with the wire frame elements of the speedboat and fly them in to illustrate how the boat is built. Once all the structural elements have been assembled, we add a "skin" to the speedboat and take you for a ride. Watch as the front of the boat rises when the throttle is opened wide.

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